It’s called “I’m In,” and I have to admit, it’s pretty good. I first noticed it today on Twitter, and in video format. Yep, Nancy Keenan did the video, and I have to say, I wasn’t real anxious to watch it. Thankfully it was only 1:12 so I clicked play.
Yeah, just 36 seconds you had to watch her. After that it showed a bunch of people holding signs that said “I’m In,” like so:
The Montana Democrats can repeat this campaign many, many times, adding in new picture still of people holding their sign, while at the same time having new speakers present the videos. It’s the same approach they took to the legislative weekly wrap-up videos they did, and those were good strategy…even if few watched them. It shows that you’re able to communicate and happy to do so. Republicans never did any.
More than that, these images show that people are making a commitment to the Democrats in 2016. It reminds me a helluva lot of the Ice Bucket Challenge last summer, and how people wanted to share and get their friends to look and get involved. That’s social media really working in politics, and I’m glad to see the Montana Democrats got out early on it.
Damn, these guys want to win, huh? I can’t really say the same for the Republicans.
WE ARE READY! Hillary for Montana, Missoula Grassroots Organizing Meeting, Wednesday at 5:30pm #Hillary2016 #MTLeg #MTPol @AdamParkhomenko
— EllieBoldmanHill (@EllieHill) May 11, 2015
That’s something that Democrats need to realize a bit more, I think – just because someone doesn’t agree with you on everything, it doesn’t mean they’re against you. I don’t and won’t support Hillary, but I’ll support Montana Democrats in 2016, including Ellie Hill. I’ll also be supporting Steve Bullock, who is named in the video.
The Montana Democrats are very serious about keeping all primary challenges to Bullock, well…nonexistent. I don’t really have a problem with this – I think he does a good job and there have been many, many instances where there was no Democratic gubernatorial primary challenger (I have the spreadsheets). Again, I won’t agree with him on everything, but he’s a lot better than a Republican. And when I say Republican, I mean Greg Gianforte, as that’s about the only one on the docket at this point, besides Tim Fox perhaps. None of those guys appeal to me.
The thing with Gianforte is that he has some good business ideas. I think Democrats need to figure out what those are and make them their own. I’d do that with a lot of Republican issues, as many as I could. I’d also try to get more of an effort to get some winnable candidates in certain areas of the state. I’m hoping to drive all over this state this summer when my wife and son head to Russia for a month, and I hope to get a better sense of what makes certain areas tick. If the Montana Democratic Party would do the same, I feel a lot more Montanans would say “I’m In” in 2016…and beyond.