I’m talking about getting your social media marketing, content marketing, and SEO news all in one spot.
Yeah, aggregators or curators or communities or groups.
Call them what you will, these things help you!
So…how come Facebook groups don’t exist for these topics?
Uh…think I’m lying?
I made a comment on the wonderful October 8 Boost Blog Traffic post by Sarah Peterson that’s called How to Use Facebook Groups to Get More Traffic and Traction for Your Blog.
I have to admit – my heart kind of sank when I saw this post.
You see, I’d been thinking of putting up a post that profiled Facebook social media and content marketing groups.
Why would I do that?
Because I know by getting all your information in a few spots would make your life easier.
Alas, this post didn’t have any groups mentioned.
I was saddened, as I wanted to learn about some Facebook groups that could help me, but I also took heart because now I could tell you about those groups.
Well, that’s the idea. The truth is that it’s damn hard!
I cruised through the 72 comments on that Boost Blog Traffic post and not a single one mentions a Facebook group that will help you with marketing.
Damn it, I guess I’ll have to find them myself.
That’s not always easy, however, as branded pages tend to take the place of groups. Maybe lots of Facebook marketing groups harken back to speak easy days as well – you have to know someone that knows where it’s at.
Despite this obstacle I managed to track down 7 and how I did that was by searching Google for things like “Facebook SEO group.”
Sometimes I just searched using the Facebook search bar.
Yeah, it ain’t rocket science…but will it give us relevant and quality results?
Here are the 7 groups:
- USA UK SEO & Online Marketing Group – This group has 3,754 members. The most recent post was 11 hours after I check it out. There’s barely any engagement and most of the post are put up by the same person. All in all, not a lot of value but it does have lots of members and is active. Potential? Maybe.
- Social Media Marketing Group: SMO Tips, Strategy & Services for Businesses – This group has 22,542 likes though the engagement is quite low. The posting schedule is nothing to write home about as most of the latest posts are from September. All in all, this group probably started with good intentions, lost steam, got desperate and now has nothing to show for it.
- 10-Day SEO Challenge – This group is closed and has just 291 members. Because it’s closed I can’t see posts. All in all, don’t close your group if you want people to see your content. Groups like this have very little value, save for the egos of the people who create them.
- Digital Marketing (SEO-SMO-SEM) – This group has 34,157 members. The last post was 4 minutes before I got there. Lots of new stuff, but most of it is utterly useless. Lots of spam and about 5 posts down was a porn video. All in all, this is what you can expect from the majority of Facebook groups: spam, lots of it, little moderation, and a timesuck that simply can’t be measured.
- GTA Social & Business Networking Club – This group has 970 members. The last post was October 4 and it was an ad for furniture. This group doesn’t have much value for you, I’m afraid. All in all, it’s frustrating, isn’t it? You want to get quality information without having to contend with 10 spam posts in between. Honestly, are Facebook marketing groups worth a damn?
- The Fine Social Media Group – This group has 10,597 likes (yeah, sounds like a page). The engagement is virtually nonexistent and the last post was in June. All in all, this group is dead and can do nothing for you. Why do I include it? To both show the utter lack of Facebook social media groups and also what you want to avoid.
- FREE MARKETING ZONE – This group has 3,867 members. It’s last post was 52 minutes after I got there. Mostly it’s advertising and spammy posts that wouldn’t interest you. All in all, If it’s in all caps you probably don’t need it anyways, huh?
Most of these groups suck…what can you do?
I’ll be completely honest with you – when it comes to finding useful and relevant information, Facebook groups suck.
Does that mean they’re completely useless to you? I don’t think so.
Social Media Examiner had a good post in March called 3 Ways to Use Facebook Groups for Business. It suggests that you:
- Create a Community Around an Event;
- Launch a Group for a Program, Product or Service;
- Build a Networking Group.
Those are all ways you can get ahead with Facebook groups if you’re trying to sell products.
What if you’re just trying to stay informed?
It’s harder, but the groups we mentioned might help you.
Might’s not good enough, however, and that’s why I have an 8th group.
That other group is the one I just started today.
It’s called Social Media & Content Marketing News and will have links from the 18 websites I profiled last week.
It’ll have more too, as I’ve been a curator for nearly two years and know how to track down information.
I bill it as the place to get “the best social media marketing, content marketing, and SEO news…without all the spam.”
Check it out – it might be just what you need.
I hope you’ll join the group, or some of those others. Getting news and staying informed is the best thing you can do.
- You’ll come up with more ideas for your posts and also for comments on posts;
- You’ll develop expertise and authority, things that traffic and sales just can’t stay away from;
- You’ll gain confidence, for when you exert that authority and influence that information brings to you, few want to stand in your way.
Information is power and those that feel it know it. Facebook social media and marketing groups give you that information. Go out and show people what you can do with it.