I’m talking about the message, of course, or at least what’s passing for it at this particular moment – now – which is awfully hard to tell when you’re in the thick of it, bullets are flying, and the fog of war is concealing much if not all.
So we step back from time to time, to the rear where the decisions are made and analysis can take place. Sometimes that happens from horseback on a hill overlooking the carnage, other times it’s thousands of miles away in some semi-underground ‘bunker.’
Either way, that “message” has to be figured out, and the forces have to be marshaled for a victory.
What can I say – women in Montana are tough and speak their minds, especially when they want something. That’s why I try not to piss women off (unlike Republicans always want to do), but maybe I pushed the line a bit with this Tweet earlier today:
These were simple tweets I put out early in the morning as people sat down to work, or at least the appearance of such. I just took some photos off Google after typing “woman in the kitchen,” then stuck it in MS Paint and found a way to get some text in there so you can read it.
It’s a pretty simple process, and many people on Twitter are doing it, and I want to look at that today. I also want to look at some of the more fancy stuff, which is bought and paid for with that Koch Brothers and other Wall Street money flowing into the Daines campaign.
He also gets social media marketers with that, and they can put out slick stuff like this:
I bet hundreds of people saw this, if not a thousand or two. It’s a damn good message, and I wish the Democrats were doing something like it.
Again, this is a good Tweet. It’s simple and effective and targets the base. I’m sure tweets like this turn out some of the people in the photos you see of volunteers at call centers. So in that regard, this is social media being used to target younger voters who want to be active. They’re then corralled into the call centers or mail centers where they can then touch more voters of a different demographic group. It’s good politics, with just a slight tweak to bring it into the 21st-century.
It’s a great tweet, it targets the base, and it was on the Twitter photo roll all day, right on the main #mtpol page.
Sometimes you get a photo up that stays there all day and you try and tweet your own photos but the damn thing just will not go away no matter what. I was trying to do that the other day when this hippy girl photo was up, but I couldn’t get rid of the damn thing to save my life.
It’s just a small part of the campaign message getting out to people. It’s probably not as effective as face-to-face, but maybe it’ll get someone
But for what? Who the hell am I talking to on Twitter? I think a lot of the time it’s just preaching to the converted. And that’s why you want to get the converted to start working for you.
But we’ll talk about doing that at another point. Until then, happy tweeting!